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The Importance of Metadata for PDF Files
PDF files have been around for a long time and Google has been indexing PDF files for almost as long. Unfortunately, some basic best practices still go over looked to ensure proper indexing of PDF files. Just do a Google Search for PDF files, and you will see a lot of search results with irrelevant [...]
O Server, Server, Where Art Thou Server?
Do you use a hosting company? Ever wondered where that server actually was located? If you institution is in Canada and your main target market is in Canada, then your local search results will be impacted positively if the server that hosts your website is in Canada. Mattias Geniar has a blog post and says [...]
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