By Mike McCready on April 30, 2010
We’ve seen many videos talking about social media. You know the video, with an upbeat backtrack and countless statistics screaming across the video. These are thought provoking videos, but one thing is missing in all the statistics; human connections. Rogers Communications produced a great video that talks about technology and does provide thought provoking statistics, [...]
Posted in Web Technologies | Tagged Business, Marketing and Advertising, Rogers Communications, Social Media, Statistics, technology, trends
By Mike McCready on November 24, 2009
It’s kind of ironic that I’m writing a blog post about unplugging from technology, but this has been on my mind lately, so I thought I would share it. This has been a year of transformation and growth for our web department and for myself. We are tapping into new technologies and methods that we [...]
Posted in Marketing, Social Media, Tips & Tricks, Web Strategy | Tagged Business, Communication, HigherEd Web, Internet marketing, Search Engine Optimization, Social Media, strategy, unplug, Web Design and Development
By Mike McCready on November 20, 2009
I gave up putting weekly videos as posts and resorted to having the weekly videos I found interesting posted in my sidebar. I will continue to do this, but I think there is value in having the videos embedded in a post to comment on. So on to the video and comment. We all hear [...]
Posted in Marketing, Social Media | Tagged Business, measurements, metrics, ROI, Social Media
By Mike McCready on October 6, 2009
The idea for this post came to me as I was driving to work this morning. I heard a radio jingle for a local mall. The jingle sung about how the mall had lots of shopping and lots of fun. If you had ever been to this mall, you would most likely disagree with the claim in the jingle.
Posted in Marketing | Tagged Advertising, Brand, Business, Higher education, HigherEd Web, Internet marketing, Marketing, Marketing and Advertising
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