Connect With Me
Creative Commons License
Blog under the
Creative Commons Attribution 3.0 License
Mike McCready
You Can’t Bury a Facebook Screw-Up
I didn’t plan to write this post, but wanted to jump my editorial queue to share a terrible example of business social media use. Earlier today, Boners BBQ in Atlanta, GA posted the below photo (but they didn’t blur or blot out her name – I did that) on their Facebook page. After taking a [...]
Social Media is About Conversations
I’ve written posts about how Jimmy Fallon and Ashton Kutcher have demonstrated the breakdown of social media. At it’s core, social media is about conversations – even if you’re a social media rock star. For a long time I’ve believed that people could not maintain relationships when their follower count reached a certain number. I [...]
What I Learned From Jim Hillyer: Social Media is an Amplifier
I’ve written a couple of posts in the past on this topic, but people obviously still need educating. Social media tools like Facebook, Twitter and YouTube are amplifiers. They can take the good and the bad and amplify the effects. The message no longer falls on the ears of 10, 50, or 500 people, but [...]
Social Media Candor
Lately I’ve been thinking about the degree of transparency and candor an individual or organization should adopt on social media. I’ve had discussions with people who believe in complete and open dialog – a pull no punches approach. Social media has proven to be very successful for open discussion, but it also can come at [...]
The Double Edged Sword of Social Media
On Sunday, there were high winds (gusting at 117 km/hr) in the Lethbridge area. By the early afternoon, a fire had started west of the city (you can see footage of how severe the fire was). I first heard about the fire from my daughter, who heard about it from her friend on Facebook. I [...]