Connect With Me
Creative Commons License
Blog under the
Creative Commons Attribution 3.0 License
Mike McCready
Be a Consistent Blogger
We’ve all heard how content is king, in fact I wrote a post about it. But equally as important, if not more important, is to be consistent. There is a lot of discussion about how often you should blog and I don’t think there is any really magic number. More importantly is that you blog [...]
What’s Your Online Personal Brand Worth?
I was reading a great post by Chris Brogan and it got me thinking about personal brands online. For years, corporate brands have been valued based on various factors. Interbrand ranks global brands and provides a value for each brand. There are now tools that you can use that indicate the value of your brand [...]
Reach Out to Your Facebook Friends
Its been a great practical experiment to implement and run the Facebook page for the college I work for. We started the page in April of this year and with aggressive Facebook marketing and word of mouth, it has grown to 1200+ fans (I know they are not called fans anymore, but saying likers doesn’t [...]
Do You Have Twitter Success?
Since Twitter has been around, there has been a need to measure effectiveness. First it was the number of followers you had. Do you remember the race between Ashton Kutcher and CNN to one million followers? Quickly people realized the number of followers you had was no indication of your success on Twitter. People started [...]
Don’t Spill the Link Juice
You have a beautiful and functional redesigned website that your organization has invested months in user research, design and testing. You’re getting close to launching the redesigned website soon. But wait! You’re going to spill the link juice. The basic concept with link juice, is the more credible websites that link to your site, the [...]
Recent Comments