Monthly Archive:: September 2011

29 Sep 2011

Selling Facebook Fans… A Social Media Low!

I had thought about this topic over a year ago, but never fully developed it. This week I received an e-mail that made me decide the topic is important. It seems that a metric that many people
28 Sep 2011

TD Canada: Great Twitter Customer Service

Businesses around the world are trying to figure out how to leverage Twitter in their business.  One way that has proven extremely successful is in customer service.  Comcast paved the way in this area in 2008 by
25 Sep 2011

Establishing a Social Media Program

Whether your organization has 50 or 5000 employees, a social media program is critical to your organization’s success in the social space.  As organizational use of social media evolves and becomes more prevalent, establishing a program to carry
13 Sep 2011

Facebook Contests

If you have a Facebook page for your business? Then you’ve probably run or are thinking about running a Facebook contest. This is a really good idea as 57% of consumers “like” brand Facebook pages for promotions.
1 Sep 2011

The 3 C’s of Blogging

So you’re thinking of blogging or you’ve just started a new blog. That’s awesome! A blog is an effective tool in communicating your message, demonstrating thought leadership and interacting with your customers. The challenge is that there