Two years ago I wrote a post about the failure of social media.
Recently, I’ve been thinking about that topic again. I follow 1,900 people, which is almost impossible to be social with that many people. I’ve put people that I really want to listen to into lists to help raise them above the noise. One of the people I have in a list follows about 60,000 people and has about 50,000 followers.
I quite often retweet his content as I find it valuable. I have never received any acknowledgement or thank you for sharing his content. I don’t expect constant contact with this person, but not receiving any reply leaves me wondering if I will continue to share his messages.
I’m sure the main reason is that this person has so many followers that he can’t fully interact with them, but I don’t think that justifies it. At some point do you get ‘too big’ and lose focus on the true meaning of social media?
How to Remain Social?
Reply to people when they ask you questions.
Thank people for sharing your message.
Acknowledge people that help you.
Share other’s content, not just your own.
Don’t just share push messages. Ask informal/personable questions.
By following these points, you’ll ensure you will not lose valuable followers.
By the way, I would really love 50,000 Twitter followers. I would just work hard at remaining social and acknowledging people.